This course can be applied toward a program:

Have you ever looked at your social media channels and wondered how or what you should post next?

Learn how to create visual, written, and other forms of social media content within a consistent strategy. We’ll go beyond theory and get into the practice of actually creating content to be published on your channels. Real-world examples will be presented from successful local brands, as well as hands-on exercises with real-time feedback.

Newcomers to social media are encouraged to attend the Social Media Fundamentals course prior to enrolling in this course.

Learning Outcomes

At the end of this course, learners will be able to:

  • Create a strategic, organized content plan
  • Select the best social channels for an objective
  • Create effective content/posts for the following channels:
    • Instagram
    • Twitter
    • Facebook
    • Other

 

Evaluation Method

Pass/Fail

Prerequisites

Newcomers to social media are encouraged to attend the Social Media Fundamentals course prior to enrolling in this course. Access to Facebook, Twitter, and Instagram accounts is recommended.

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